“The yellow Winchell’s signs that once lured us in for sugar, flour and cholesterol became red ones that drew us to our phones for flour, sauce and cheese like starved zombies. Instead of “brains brains . . .” it was “Large Pan Pepperoni and a 2 liter.” This transaction and subsequent pizza delivery behemoth called Pizza Hut (corporately based locally in Irvine, CA) is a signature business model of the OC. Think big, plan big, buy big, roll big. That might have been a better slogan than the one we had: “Makin’ it great.”” An excerpt from my book “Desert Quakes and Rattlesnakes (2014)”


“The yellow Winchell’s signs that once lured us in for sugar, flour and cholesterol became red ones that drew us to our phones for flour, sauce and cheese like starved zombies. Instead of “brains brains . . .” it was “Large Pan Pepperoni and a 2 liter.” This transaction and subsequent pizza delivery behemoth called Pizza Hut (corporately based locally in Irvine, CA) is a signature business model of the OC. Think big, plan big, buy big, roll big. That might have been a better slogan than the one we had: “Makin’ it great.””

An excerpt from my book “Desert Quakes and Rattlesnakes (2014)”
Uploaded by Damien Riley

2019-08-20T19:02:39.000Z
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